Thursday, July 13, 2006

The last World Cup posting - until 2010


Following on from my earlier post on the emblem for the World Cup in Germany, the logotype for the South African World Cup in 2010 has just been released. Early feedback is not fantastic - the football seems to be taken out of a different project entirely. But to me, it does seem to reflect the culture of home nation through the colours and type, even if parts of it seem a little crude. It was created by a local agency called Switch Design.

1 comment:

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